In this video, Binu Cherian and Parminder Virk of HarvestPlus discuss why biofortification can be an effective measure to help address micronutrient deficiencies, especially as a complementary approach to other interventions. They highlight three advantages of biofortification: sustainability, cost effectiveness, and ability to reach consumers in rural areas. They also note several biofortified crops that Indian consumers can expect in the near future.
HarvestPlus, March 2016.