At the ICTforAg 2017 conference, SPRING presented aspects of its social behavior change communication programming in Guinea. Phil Moses, SBCC Technical Advisor, shared how SPRING has developed video production units in Faranah and Mamou, Guinea that create and disseminate community videos used to spark discussions with groups of mothers and their family members to promote maternal, infant, and young child nutrition (MIYCN) and nutrition-sensitive agriculture practices. SPRING has worked with both Digital Green and Farm Radio International to train and develop an approach catered to communities in Guinea. SPRING designed this approach in response to its post-Ebola nutrition assessment, which identified key challenges to good nutrition as access to and consumption of a diverse diet, especially for pregnant and lactating women and children under two. SPRING’s layered community video and radio approach promote practices related to nutrition and nutrition-sensitive agriculture.
During this ICTforAg session, SPRING presented alongside Farm Radio International, GeoPoll, International Business & Technical Consultants, Inc., and The Manoff Group, who shared related digital solutions for reaching priority audiences. After presentations from each organization, participants worked together to share their experience related to integrating technologies into programs for hard to reach populations.
SPRING ICTforAG 2017 Conference Handout (PDF, 270 KB) from the event.
ICTforAg 2017 conference resources.
