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Social and behavior change communication

SPRING/Senegal Celebrates End of 18 Months of Implementation with Close-out Ceremonies in Kaolack and Dakar

The ceremony in Kaolack took place on October 11, 2017 and honored SPRING staff, partners, and community members and showcased the project’s success in an interactive manner. The ceremony in Dakar took place on October 17th and was attended by USAID Senegal mission director, Lisa Franchett and national coordinator of the Unit for the Fight against Malnutrition, Abdoulaye Ka. Guests at both ceremonies visited different stands to learn about SPRING’s achievements in nutrition-sensitive agriculture, SBCC, gender and WASH.

SPRING Hosts Photo-to-Illustration Workshop in Guinea

The photo-to-illustration (PTI) process allows graphic artists to use photographs from the community as a reference to develop high-quality illustrations which are technically accurate, culturally acceptable, and attractive to audiences. These illustrations can be used to support social and behavior change activities by engaging audiences with appealing and culturally appropriate cues for key behaviors. In Guinea, SPRING facilitated a six-day training on the PTI process for 14 participants.

Photo-to-Illustration Process – Examples from SPRING’s Workshop in Guinea

In July 2017, SPRING/Guinea held a six-day training on a graphic design technique known as the Photo-to-Illustration (PTI) process with illustrators and IT managers in Guinea and Sierra Leone, as well as Peace Corps Guinea staff and volunteers. The PTI process involves taking a reference photograph, tracing a line drawing, and using graphic design software to add color, shading, and patterns for a realistic image that is used in social and behavior change communication visuals for nutrition, health, and agriculture.

SPRING and Digital Green Video Production Trainings for Community Video in Guinea

In 2016 and 2017, SPRING/Guinea worked with partners in Guinea to develop resources. We conducted a training with our partner Digital Green on production and dissemination of community videos for maternal, infant, and young child nutrition, hygiene, and nutrition-sensitive agriculture for community agents in Faranah and Mamou, Guinea.

Community Partners' Projects Visit in Senegal

A USAID Senegal team and SPRING/Senegal staff conducted site visits from September 19-21, 2017. The delegation visited one of SPRING’s partner radio stations, a community group’s micro-garden and chicken coops, and interacted with partners and community members. The group also had a chance to participate in some of SPRING’s activities, such as a community video dissemination.

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USAID and SPRING/Senegal Staff Visit Community Partners’ Projects

A group of USAID/Senegal and SPRING/Senegal staff observed a few of the activities initiated with SPRING’s support during a three-day field visit from September 19-21, 2017. The group visited six communities and saw nutrition-sensitive agriculture and social and behavior change activities including a micro-garden and a community video dissemination and discussion session.

Successes in Multi-Sectoral Nutrition: Sharing Lessons Learned from SPRING/Ghana

On September 7, 2017, SPRING/Ghana hosted an event to share important lessons learned and accomplishments in improving maternal and child nutrition outcomes in Ghana from 2014 to 2017. This event was chaired by the Regional Director of the Ghana Health Service for the Northern Region, Naa Dr. Jacob Y. Mahama, and the guest of honor Regional Minister for the Northern Region, the Honorable Salifu Saeed.